This category applies to resources that help agents develop their business processes, whether by streamlining what they currently do, by adding new activities, or by discontinuing obsolete activities.
Oct 7, 2015 / By Maribeth Kuzmeski The majority of advisors report that people want to talk with them less after they say what they do! Clearly, most could benefit from working on their answer to this most common of …
What Is Your Simple, Repeatable Statement of Value? Read more »
Smarter machines mean more jobs are at risk of automation. Yours may be next. January 28, 2016 4:31 AM PST by Max Taves Add insurance agent to the list of jobs that can be automated. (John Lund/Blend Images/Corbis) A robot …
Aug 16, 2015 Dr. Travis Bradberry I don’t know anyone who couldn’t use a little boost in their energy and self-control. Researchers at the University of Nottingham recently published findings from their exploration of 83 separate studies on energy and …
These Tweaks To Your Morning Routine Will Make Your Entire Day More Productive Read more »
As business owners, you need to know about marketing and evaluating creatives. It will become more important as the amount of marketing increases, as you increase your marketing efforts. Every marketing piece, whether it be distributed to a large group …
Evaluating Creative Pieces like Advertising or Direct Mail Read more »
Social interaction often leads to social exchanges where people not only talk but do things for each other; these are social exchanges. These principles apply to the people you work with: clients, employees, neighbors … everyone. The ‘exchanging’ of rewards …
A quick list of marketing-mix variables: Product Features Quality Packaging Branding Services Guarantees Assortment Distribution Types of channels Location Storage Transportation/Logistics Price List price Credit terms Discounts Selection/Allowances Flexibility Promotion Promotion blend Advertising Media Copy Timing Personal selling Training Motivation …
Peter Drucker offers this list of questions to enable managers and owners of businesses to decide how to decide, a key activity of any owner or manager: What information do we need in this company? When do we need it? …
Drucker’s Meta-Questions (Deciding How To Decide) Read more »
Conditions Facilitating Change Persons tend to change when they have participated in the decision to change. Persons tend to support change they help design; they tend to resist change they do not help design. Persons tend to change when they …
The pweor of the hmuan mnid Aoccdrnig to rscheearch at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht the frist and lsat ltteer be at the rghit pclae. …