This category includes content about elevating the effectiveness or efficiency of marketing activities or sales activities, marketing being the attempt to communicate with groups of prospective buyers while sales is the communication with a single buyer.
April 15, 2014 Stephanie Jones I’m going to pull the rug out from under you right quick: There is no magic hat trick for making your small business successful on social media. Does that make you nervous? It shouldn’t. Recent …
5 WAYS SMALL BUSINESSES CAN MAKE A BIG IMPACT ON SOCIAL MEDIA Read more »
Be Prepared for the Transition from Altius to Aetna on July 1st, 2015Join Jared Balis (Small Group Relationship Manager), and register for one of three upcoming webinars: 1. Wednesday April 22, 2015: 9:30am – 11:00am (MT) – Register Now …
Transition from Altius to Aetna on July 1st, 2015 Read more »
What’s So Difficult About Selling Life Insurance? By John Lensi, CLU, ChFC, RHU, REBC, CMFC, LLIF (Vice President, Sales, Impact Technologies Group) There are a number of ways to get in front of someone to conduct an interview. When examining …
You Can Make Arranging Face To Face Meetings Easier Read more »
Take a look at this short video on importance of “grit” to success. Angela Duckworth presents its importance simply and clearly.
Take a gander at this brief video on leadership. Its oversimplification of life can be useful to everyone involved in any type of society if applied properly. Everyone will have to determine when it applies and when it does not. …
A “Conscious Leadership” Presentation Can Be Applied To Sales & Marketing Read more »
One of Stone Hill’s engaged agents suggests that this simple idea can improve your success when marketing and selling. It takes just a few minutes to check it out.
The other day I stumbled across a surprising rule that could be applied to how you go about motivating your clients to buy, surprising in two ways. First, it comes from a book primarily on graphic design, not on sales, …