This glossary is for Medicare agents and Medicare beneficiaries who want to understand the jargon being tossed around by people in the Medicare system: government bodies, government employees, insurance companies, online-call-and-enrollment centers, advocacy groups, insurance agents, and advisers. The glossary …

Glossary of Terms for the Senior/Medicare Market (Ongoing Construction) Read more »

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A couple weeks ago, I wrote about how my grandpa and I became Facebook friends, and what it meant for our family and his social and personal life. Spring boarding off of that, today we’ll address how, as seniors continue …

Marketing to Social-Savvy Seniors Read more »

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