Mild-mannered broker? Or crime-fighting superhero?

It reads like fiction but the statistics are true, and they are staggering. In 2013, identity theft was the number one consumer-reported crime with 13.1 million victims, who each spent up to 165 hours to regain pre-theft status. And with every data breach headline, awareness of the problem grows.

The solution is ID Theft Recovery, offered by Reliance Standard as an optional feature on long-term disability policies. It’s a feature with real value to both employees and employers.

But staggering statistics by themselves don’t move the enrollment needle. That’s why Reliance Standard now offers a new 2-minute video that lays out the ID theft problem — and our solution – in an engaging, compelling fashion. Preview it here.

Like all our enrollment videos, you can use our ID Theft video in a variety of ways — displayed on a policyholder’s internal website, or as part of a standalone Reliance-hosted page that also includes links to other enrollment materials and information.

Of course, it’s also a powerful component of any enrollment meeting presentation.

Hit “reply” and ask me about ID Theft or any of our other enrollment videos, including “why buy” stories for Disability, AD&D, Life, Critical Illness, Accident, and other coverages. Tell a story that makes an impact, and you’ll be the hero.

Reliance Standard Life Insurance Company is licensed in all states (except New York), the District of Columbia, Puerto Rico, the U.S. Virgin Islands and Guam. In New York, insurance products and services are provided through First Reliance Standard Life Insurance Company, Home Office: New York, NY. Product availability and features may vary by state.

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