UnitedHealthcare Keeps Top Spot Amid Pending Mergers Posted: 02 Aug 2016 12:50 PM PDT UnitedHealthcare continues to enjoy the top spot in health insurance as Anthem and Aetna prepare to fight federal lawsuits against their proposed mergers with Cigna and …

Medicare Mergers 2016 Read more »

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Researchers in Australia are developing a vaccine that may be able to prevent the onset of Alzheimer’s disease. Alzheimer’s disease is a devastating, incurable illness affecting an estimated 5.4 million American adults. However, a new study suggests that a vaccine …

The Greatest Health Concern of the Baby Boomer Generation Read more »

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Author: Senior Insurance Marketing Association, June 17 2016 In any sales situation we have to have a strategy, a format that helps our prospects understand and identify “how” our solution will address their concern. In other words “why should I …

Strategies to Build a Profitable Business Instead of [Just] Earning Commissions Read more »

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Article was taken from the Kaiser Foundation Website (searched “online Medicare enrollments”) Jun 30, 2015 Enrollment in Medicare Advantage continues to climb steadily as spending reductions enacted in the Affordable Care Act reduce historical overpayments to the private plans, according …

Medicare Advantage Enrollment Continues to Climb, but Financial Protections for Enrollees Are Eroding Read more »

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Baby Boomers Are Not Like Younger Generations, …, But They Are Assimilating Like His Warriors, Stephen Curry Redefining Greatness in Post-Michael Jordan Era By Kevin Ding, NBA Senior Writer Apr 14, 2016 Garrett Ellwood/Getty Images OAKLAND, Calif. — For weeks …

Coming to Grips with the Wants and Needs of Different Generations of Clients Read more »

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by Joy Keller It’s not new news: Social media marketing has transitioned from being a whimsical hobby to a no-brainer, absolute must for businesses of all sizes that want to remain relevant. Whether you’re microblogging, posting, liking or updating information …

How Businesses Stay Safe and Secure Using Social Media Read more »

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December 21, 2009 | by Wendy Maynard [small revisions done on the original article]   There are some companies that target seniors and Baby Boomers, but are still resisting an interactive online presence and participating in social media. They may …

Marketing to Seniors and Baby Boomers? Use Internet Marketing and Social Media to Reach Them! Read more »

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